Steven joined Whitesky in 2016 and is currently in charge of product marketing. He is responsible for planning marketing strategies, planning and defining marketing strategies, developing and implementing the company's annual marketing plan, and introducing and marketing new product solutions. Project promotion and management, with sales and R & D departments to complete annual sales targets, and is responsible for opening up new business areas and discover new business opportunities.
Steven has nearly 20 years of world-renowned semiconductor companies, consumer electronics and audio and video entertainment technology company's new product marketing and promotion, technology market, business development, and large customer management experience. Depth understanding of the semiconductor industry, consumer electronics industry sales and market trends, competition, and the major chip companies and OEM manufacturers have long-term close co-operation. Prior to 2010-2016 served as STMicroelectronics (China) Investment Co., Ltd. digital business market and application of the regional market manager, responsible for consumer electronics product line business development and market work, the annual regional sales of 20 million dollars. Prior to joining STMicroelectronics in Dolby Laboratories and Sony China has many years of work experience, is responsible for the product market, technology promotion and business development work.
Steven received his bachelor's degree in communications and electronic engineering from the School of Communication and Information Engineering, Shanghai University, and his MBA from Sunrise College of Business Administration in Donghua University.